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AZO
AZO has 24 on-market SKUs in the DSLD, first entered 2011-11-25. 41.7% of its products declare at least one proprietary blend, and 25.0% of all its all-time SKUs are now off-market.
24
on-market SKUs
41.7%
with a blend
16.7%
gummies
25.0%
off-market churn
Report card
- Median dose adequacy (elemental dose ÷ studied low dose, pooled across compounds): 0.2137
- % with a third-party certification statement (USP/NSF/Informed Sport/GMP, as asserted on label): 0.0%
- Average excipient count per product: 7.5
- First entry: 2011-11-25 · Latest entry: 2025-01-23
- Mineral/vitamin rows by quality tier: tier 1: 51.6%, tier 2: 6.5%, tier 3: 12.9%, unrated: 29%
Compared with the median brand
Context for the numbers above: the same measures for the median of the 1,430 brands with at least 10 on-market products. A difference from the median is a description, not a grade; a specialty brand can sit far from the median for good reasons.
| Measure | AZO | Median brand |
|---|---|---|
| Products with a proprietary blend | 41.7% | 26.7% |
| Products in an exact Formula Twins cluster | 20.8% | 10% |
| Products declaring a dose above an adult UL | 4.2% | 0% |
| Products listing a synthetic FD&C dye | 0% | 0% |
| Products listing titanium dioxide | 33.3% | 0% |
| Gummies | 16.7% | 0% |
| Products with a certification statement | 0% | 0% |
| Average excipients per product | 7.5 | 4.5 |
| All-time SKUs now off-market | 25% | 15.4% |
What it sells
- Capsule: 9 (37.5%)
- Other (e.g. tea bag): 6 (25.0%)
- Softgel Capsule: 5 (20.8%)
- Gummy or Jelly: 4 (16.7%)
Compounds declared most often
- Vitamin C: 9 products
- Calcium: 7 products
- Probiotics (Total CFU): 6 products
- Thiamine (Vitamin B1): 3 products
- Vitamin B6 (Pyridoxine): 3 products
- Magnesium: 3 products
Products (32)
| Product | Form | Status |
|---|---|---|
| Bladder Control with Go-Less | Capsule | off-market |
| Bladder Control with Go-Less | Capsule | off-market |
| Bladder Control with Go-Less | Capsule | off-market |
| Bladder Control with Go-Less | Capsule | off-market |
| Cranberry | Other (e.g. tea bag) | off-market |
| Cranberry | Other (e.g. tea bag) | off-market |
| Cranberry Gummies Mixed Berry Flavor | Gummy or Jelly | off-market |
| Cranberry Gummies Mixed Berry Flavor | Gummy or Jelly | off-market |
| Bladder Control With Go-Less & Weight Management | Capsule | on-market |
| Bladder Control with Go-Less | Capsule | on-market |
| Bladder Control with Go-Less | Capsule | on-market |
| Complete Feminine Balance | Capsule | on-market |
| Complete Feminine Balance | Capsule | on-market |
| Cranberry | Softgel Capsule | on-market |
| Cranberry | Softgel Capsule | on-market |
| Cranberry | Softgel Capsule | on-market |
| Cranberry | Softgel Capsule | on-market |
| Cranberry | Other (e.g. tea bag) | on-market |
| Cranberry Caplets | Other (e.g. tea bag) | on-market |
| Cranberry Caplets | Other (e.g. tea bag) | on-market |
| Cranberry Gummies Berrylicious Flavor | Gummy or Jelly | on-market |
| Cranberry Gummies Berrylicious Flavor | Gummy or Jelly | on-market |
| Cranberry Gummies Berrylicious Flavor | Gummy or Jelly | on-market |
| Cranberry Gummies Mixed Berry Flavor | Gummy or Jelly | on-market |
| Cranberry Softgels | Softgel Capsule | on-market |
| Cranbery | Capsule | on-market |
| Cycle Care & Comfort | Other (e.g. tea bag) | on-market |
| D-Mannose | Capsule | on-market |
| Dual Protection | Capsule | on-market |
| Happy Cycle | Other (e.g. tea bag) | on-market |
| Men Bladder Control | Capsule | on-market |
| PMS Relief | Other (e.g. tea bag) | on-market |