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MRI Performance
MRI Performance has 22 on-market SKUs in the DSLD, first entered 2012-12-21. 36.4% of its products declare at least one proprietary blend, and 40.5% of all its all-time SKUs are now off-market.
22
on-market SKUs
36.4%
with a blend
0.0%
gummies
40.5%
off-market churn
Report card
- Median dose adequacy (elemental dose ÷ studied low dose, pooled across compounds): 0.2495
- % with a third-party certification statement (USP/NSF/Informed Sport/GMP, as asserted on label): 0.0%
- Average excipient count per product: 5.2
- First entry: 2012-12-21 · Latest entry: 2025-06-25
- Mineral/vitamin rows by quality tier: tier 1: 51%, tier 2: 9.8%, unrated: 39.2%
Compared with the median brand
Context for the numbers above: the same measures for the median of the 1,430 brands with at least 10 on-market products. A difference from the median is a description, not a grade; a specialty brand can sit far from the median for good reasons.
| Measure | MRI Performance | Median brand |
|---|---|---|
| Products with a proprietary blend | 36.4% | 26.7% |
| Products in an exact Formula Twins cluster | 27.3% | 10% |
| Products declaring a dose above an adult UL | 4.5% | 0% |
| Products listing a synthetic FD&C dye | 4.5% | 0% |
| Products listing titanium dioxide | 4.5% | 0% |
| Gummies | 0% | 0% |
| Products with a certification statement | 0% | 0% |
| Average excipients per product | 5.2 | 4.5 |
| All-time SKUs now off-market | 40.5% | 15.4% |
What it sells
- Powder: 18 (81.8%)
- Capsule: 2 (9.1%)
- Softgel Capsule: 1 (4.5%)
- Other (e.g. tea bag): 1 (4.5%)
Compounds declared most often
- Vitamin C: 10 products
- Magnesium: 9 products
- Calcium: 8 products
- Potassium: 8 products
- Vitamin B6 (Pyridoxine): 7 products
- Vitamin B12 (Cobalamin): 7 products