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Inner Armour Sports Nutrition
Inner Armour Sports Nutrition has 32 on-market SKUs in the DSLD, first entered 2015-03-25. 53.1% of its products declare at least one proprietary blend, and 8.6% of all its all-time SKUs are now off-market.
32
on-market SKUs
53.1%
with a blend
0.0%
gummies
8.6%
off-market churn
Report card
- Median dose adequacy (elemental dose ÷ studied low dose, pooled across compounds): 0.1987
- % with a third-party certification statement (USP/NSF/Informed Sport/GMP, as asserted on label): 3.1%
- Average excipient count per product: 6.9
- First entry: 2015-03-25 · Latest entry: 2017-02-24
- Mineral/vitamin rows by quality tier: tier 1: 34.5%, tier 2: 10.7%, tier 3: 3.4%, unrated: 51.4%
Compared with the median brand
Context for the numbers above: the same measures for the median of the 1,430 brands with at least 10 on-market products. A difference from the median is a description, not a grade; a specialty brand can sit far from the median for good reasons.
| Measure | Inner Armour Sports Nutrition | Median brand |
|---|---|---|
| Products with a proprietary blend | 53.1% | 26.7% |
| Products in an exact Formula Twins cluster | 3.1% | 10% |
| Products declaring a dose above an adult UL | 0% | 0% |
| Products listing a synthetic FD&C dye | 0% | 0% |
| Products listing titanium dioxide | 0% | 0% |
| Gummies | 0% | 0% |
| Products with a certification statement | 3.1% | 0% |
| Average excipients per product | 6.9 | 4.5 |
| All-time SKUs now off-market | 8.6% | 15.4% |
What it sells
- Powder: 28 (87.5%)
- Softgel Capsule: 2 (6.2%)
- Capsule: 1 (3.1%)
- Tablet or Pill: 1 (3.1%)